MYRTLE BEACH · GRAND STRAND

We build thedigital workforceyour business doesn't have.

Private AI and custom software for contractors and home-service companies on the Grand Strand. Your phone gets answered, your leads get qualified, your follow-up actually happens — at three in the morning, on a Sunday, while you're on a roof.

LOCAL ENGINEERING · PRIVATE INFRASTRUCTURE · SYSTEMS YOU OWN
The actual problem

You didn't lose that job on price.

You lost it because you were on a ladder. None of this is a marketing problem — you're already paying to generate these leads. It's a response-time problem, and response time is the one thing software is genuinely better at than a human holding a drill.

THE 4:47PM CALL

You're finishing a job. It goes to voicemail. They call the next guy on the list before you're off the ladder.

THE QUOTE NOBODY CHASED

You sent it. They went quiet. You meant to follow up. Three weeks later it's cold and you never found out why.

THE SATURDAY INQUIRY

Form fill at 9pm Saturday. You see it Monday at 7am. They booked someone Sunday afternoon.

Run your own numbers

Put a dollar figure on it.

Every number below is yours to set. I'm not quoting an industry statistic at you — move the sliders to whatever is honest about your business and see what falls out.

INPUTS · YOUR NUMBERS
40
25%

after hours · on a roof · on another job · hands full

35%
$1,200
30%

assumption — not a promise. set it to whatever you actually believe.

OUTPUTANNUAL
Leads that never get a reply
520
Revenue walking out the door
$218,400
Recovered at 30%
$65,520
SYSTEM COST · YEAR ONE$15,500
NET+$50,020
TRANSMIT THESE NUMBERS →
Three doors

Pick where it hurts most.

AUTOMATE

Eliminate repetitive work

The phone gets answered, the lead gets qualified, the follow-up goes out, the calendar fills. Work that used to need a person in a chair now happens whether you're on a roof or asleep.

  • Missed-call text-back
  • Lead qualification
  • Booking & reminders
  • Follow-up sequences
INTELLIGENCE

Turn your information into a system

Your price sheets, warranties, service history, supplier docs and past estimates become something you can ask questions of — and something that answers customers correctly, in your voice.

  • Document Q&A
  • Estimate drafting
  • Owner dashboard
  • Review monitoring
BUILD

Software that doesn't exist yet

When off-the-shelf can't do it, I build it. Custom tools, integrations between systems that were never meant to talk, internal apps your crew actually uses.

  • Custom tooling
  • System integration
  • Field & crew apps
  • Data migration
What actually gets built

Six things, running while you work.

01

The phone rings and nobody picks up

Within seconds the caller gets a text from your number. Not a voicemail nobody checks — a conversation that starts immediately.

02

It figures out what they need

Job type, address, urgency, timeline, rough budget. By SMS, in plain language, without sounding like a robot reading a form.

03

It books or it escalates

Routine job, it offers your real open slots. Big job, emergency, or anything unusual — your phone buzzes with the full transcript and a one-tap callback.

04

It drafts the estimate

Pulls from your own price sheet and past jobs to prepare a proposal. You review and send. It never prices a job on its own.

05

It follows up so you don't have to

The quote nobody answered gets a nudge on day 3, day 7, day 21. This is where most of the recovered revenue actually comes from.

06

You see all of it on one screen

Leads in, jobs booked, revenue attributed, what needed you and what didn't. Open on your phone in the truck.

Where the line is

What it will never do without you.

Most people's fear about this isn't that it won't work. It's that it'll work badly in front of a customer. So these are hard limits, not settings.

It never quotes a price on its own

It drafts. You approve. One wrong number on a $9,000 roof is not a risk worth taking to save you thirty seconds.

It never pretends to be human

If a customer asks, it says so. Getting caught faking it costs more trust than the automation saves.

It hands off the second it's unsure

Anything ambiguous, angry, or high-value goes straight to you with the full context. No guessing.

Your data stays yours

Your documents, customer records and pricing run on infrastructure I control for you. Export it whenever you want. No lock-in, no reselling.

Pricing

Build fee, then a monthly.

The build fee covers designing and shipping the system around your business. The monthly covers running it, the infrastructure, and me continuing to improve it. No per-seat pricing, no per-message pricing, no surprise overages.

SIGNAL
$3,500BUILD
then $300/mo

Stop losing the calls you already paid to generate.

  • Missed-call text-back
  • Lead capture from web forms
  • SMS qualification
  • Instant owner alerts
  • Monthly lead report
START HERE
OPERATORMOST BUILT
$6,500BUILD
then $750/mo

The full front office, running without a front office.

  • Everything in Signal
  • Calendar booking & reminders
  • Estimate drafting from your price sheet
  • Automated follow-up sequences
  • AI trained on your documents
  • Owner dashboard
  • CRM sync
START HERE
CUSTOM
From $10,000BUILD
then Scoped

When the software becomes the business.

  • Custom software builds
  • Multi-location & crew systems
  • Deep third-party integrations
  • Private model deployment
  • Ongoing engineering retainer
START HERE
Why local matters here

I can be at your shop this week.

The companies selling you AI automation from a thousand miles away have never seen your season. They don't know that your July looks nothing like your February, that half your work comes off one storm, or that your best referral source is a guy at a marina.

I build in Myrtle Beach. I'll come sit in your office, watch how the calls actually come in, and build against what I see rather than what a template assumes. When something breaks at 6am, you're texting a person in your time zone who wrote the code.

MYRTLE BEACHNORTH MYRTLE BEACHCONWAYSURFSIDE BEACHMURRELLS INLETPAWLEYS ISLANDLITTLE RIVERHORRY COUNTYGEORGETOWN COUNTY
Straight answers

Questions I always get.

Is this just a chatbot on my website?+

No. The website widget is the least valuable part. The money is in the phone — the calls you miss while you're working — and in the follow-up that never happens because nobody has time. Those run whether anyone visits your site or not.

How long until it's live?+

About four weeks. Week one I sit with how you actually work. Weeks two and three I build. Week four it goes live alongside you, not instead of you, and we tune it against real calls.

What if it says something wrong to my customer?+

It's constrained to your own documents and your own pricing, and it escalates rather than guesses. During the first weeks every conversation is reviewed. Anything it gets wrong becomes a rule it can't get wrong again.

Why not the $99/month tools I keep getting ads for?+

Use them if a generic template fits your business. This is for owners who've tried that, found it answered like a stranger, and want a system built around how they actually operate — with someone local who answers the phone when it breaks.

Do I have to change how I run my business?+

No. It's built around your existing phone number, your calendar, your pricing, your CRM if you have one. If you'd need to change your process to fit the software, I built the wrong thing.

Start here

Thirty minutes. Three things.

Give me half an hour and I'll show you three things your business is doing by hand that I can automate — with what it costs and what it saves. If there's nothing worth building, I'll say so and we're done.

NO OBLIGATION · IF THERE'S NOTHING WORTH BUILDING, I'LL SAY SO

OR JUST EMAIL USagent@thesecretlab.app